If you’re like me and hate the whole concept of Web 2.0 then don’t click this link.  You don’t want to hear about Web 2.2.

For the record: I have nothing against the technologies that are wrapped under the name “Web 2.0,” nor do I dislike the “community orienteation” concept that it embodies, either.  I just dislike the name.  Its not like the “web” protocol changed (if there was such a thing) or the “web” standard was revised (again, there’s no such thing).  Its just a new idea, a new approach to providing web content to users.  When flourescent light bulbs came on the market, we didn’t callit “lighing 2.0,” so why do we have to connect such a name to the web concept?